Trade Media Joint Event Lands in Guangzhou: Brisbane Joins Hands with Auckland to Jointly Explore a New “One Trip, Two Cities” Pattern in the Southern Hemisphere

Summary

On September 2, the 'Brisbane Links with New Zealand · Kiwi North Island' — Brisbane × New Zealand North Island Tourism Promotion Event, co-hosted by Brisbane Airport, Auckland Airport, Auckland Tourism, and Rotorua Tourism, was held at Yongqingfang, a landmark in Guangzhou. Representatives from Brisbane, Australia, and cities in New Zealand's North Island gathered together to promote the tourism resources of Queensland, Australia, and New Zealand's North Island. Anthony Cicuttini, General Manager of Aviation Business Development at Brisbane Airport, said that the event reflected the growing opportunities for cooperation among China, Australia, and New Zealand in tourism, aviation, and trade links, and that China is one of Brisbane's most important international markets; upon arriving in Brisbane, travelers can reach world-class destinations in Queensland directly, while Brisbane Airport also provides convenient transit connections to and from destinations across Australia and New Zealand.

He said that by working with Auckland Airport, Auckland Tourism, and Rotorua Tourism, it is possible to present a richer and more diverse range of travel combinations and experiences to Chinese tourists. At present, Chinese holders of valid passports with a valid Australian visa only need a valid New Zealand Electronic Travel Authority (NZeTA) to travel to New Zealand, creating new opportunities to include Australia and New Zealand in the same itinerary. Auckland Airport expects that capacity on China routes will continue to grow, with seat capacity increasing 8% year on year by October 2026.

Departing from Guangzhou, travelers can now fly more conveniently to Brisbane and then transfer to Auckland in less than a 4-hour flight, starting a Southern Hemisphere two-city journey across Australia and New Zealand; Brisbane Airport said it will continue to deepen cooperation with Auckland Airport and tourism organizations across the North Island in the future, providing more diverse and

Commentary

The joint promotion of 'one trip, two cities' by Brisbane Airport and Auckland Airport is essentially Australia and New Zealand joining forces to capture the recovery dividend of Chinese outbound travel. Before the pandemic, Chinese visitors to New Zealand exceeded 400,000 annually, with per capita spending of about NZ$4,000, directly affecting SMEs in tourism, hotels, retail, and other sectors. This visa facilitation (holders of a valid Australian visa can enter New Zealand with an NZeTA) greatly lowers the threshold for packaging Australia-New Zealand itineraries and could theoretically bring more transit visitors to the North Island.

However, it is important to guard against Brisbane as the first stop potentially intercepting spending: Queensland's Gold Coast and Great Barrier Reef directly compete with New Zealand, tourists have limited budgets and time, and if the Australian itinerary is too long, New Zealand may become a 'two-day tour' afterthought. On the other hand, Auckland Airport forecasts that China route capacity will grow 8% year on year by October 2026. Increased seat supply means intensified competition; if demand does not match, airfares may fall, benefiting independent travelers and small groups, but putting pressure on SMEs that rely on packaged groups.

New Zealand SMEs should proactively connect with Australian distribution channels and launch 'Australia + North Island in-depth' through products, for example bundling Rotorua geothermal and Māori cultural experiences with a Brisbane city tour, or developing short Rotorua weekend products for Chinese independent travelers holding Australian visas. The trans-Tasman aviation network is dense, with Australia-New Zealand routes averaging dozens of flights daily. Through-ticketing technology is not the obstacle; the key is whether New Zealand products can occupy an irreplaceable position in Australian product combinations.

The 8% capacity growth provides direct incremental space for North Island accommo

Keywords: Brisbane, Auckland, Guangzhou, tourism promotion, route capacity, NZeTA, visa facilitation, one trip, two cities, transit connections, Auckland Airport

Summary in Chinese | 摘要

9月2日，由布里斯班机场、奥克兰机场、奥克兰旅游局与罗托鲁瓦旅游局联合主办的“布村联新·奇异北岛”——布里斯班×新西兰北岛旅游推广会在广州地标永庆坊举办，澳大利亚布里斯班与新西兰北岛城市代表齐聚一堂，推介澳大利亚昆士兰州与新西兰北岛的旅游资源。布里斯班机场航空业务发展总经理安东尼·奇库蒂尼（Anthony Cicuttini）表示，此次活动反映了中国、澳大利亚与新西兰之间在旅游、航空及贸易联系方面不断增长的合作机遇，中国是布里斯班最重要的国际市场之一；抵达布里斯班便可直达昆士兰世界级目的地，布里斯班机场同时为往来澳大利亚和新西兰各地提供便捷的中转连接。他表示，通过与奥克兰机场、奥克兰旅游局及罗托鲁瓦旅游局合作，能够更全面地向中国游客展示丰富多样的旅行组合和体验。

目前持有效澳大利亚签证的中国有效护照持有人，只需凭有效的新西兰电子旅行许可（NZeTA）即可赴新西兰，为将澳大利亚与新西兰纳入同一行程创造了新机遇。奥克兰机场方面预计，中国航线运力将持续增长，至2026年10月座位运力将同比增长8%。从广州出发，现在可以更便捷地飞赴布里斯班，再以不到4小时的航程转赴奥克兰，开启跨越澳大利亚与新西兰的南半球双城之旅；布里斯班机场方面表示，未来将继续深化与奥克兰机场及北岛各旅游机构的合作，提供更加丰富、便捷的联程到访选择。

Commentary in Chinese | 评论

布里斯班机场与奥克兰机场联合推广‘一程双城’，本质是澳新联手争夺中国出境游复苏红利。疫情前中国游客年访新超40万人次，人均消费约4000纽币，对旅游、酒店、零售等中小企业影响直接。此次签证便利（持澳洲有效签证可凭NZeTA入境新西兰）大幅降低打包澳新行程的门槛，理论上可为北岛带来更多过境游客。

但需警惕布里斯班作为首站可能截留消费：昆士兰的黄金海岸、大堡礁与新西兰构成直接竞争，游客预算和时间有限，若澳洲行程过长，新西兰可能沦为‘两日游’鸡肋。另一方面，奥克兰机场预计中国航线运力至2026年10月同比增长8%，座位供给增加意味着竞争加剧，若需求不匹配，机票价格可能下行，利好自由行和小团，但对依赖包价团队的中小运营商形成压力。新西兰中小企业应主动对接澳洲分销渠道，推出‘澳洲+北岛深度’联程产品，例如将罗托鲁瓦地热与毛利文化体验与布里斯班城市游打包，或针对持澳签的中国散客开发短途罗托鲁瓦周末产品。

跨塔斯曼航空网络密集，澳新航线平均每天数十班，联程技术不是障碍，关键在于新西兰产品能否在澳洲产品组合中占据不可替代的位置。运力增长8%为北岛住宿、活动商提供了直接增量空间，但能否承接取决于签证信息触达和即时预订能力。

关键词: 布里斯班, 奥克兰, 广州, 旅游推广, 航线运力, NZeTA, 签证便利化, 一程双城, 中转连接, 奥克兰机场

Source: None